Client Relationships

December 14, 2018

My first appearance in a television commercial was at the ripe OLD age of 3, for a client.

At the age of 13, Kendall wore a Santa suit in the hot summer sun flagging down customers for a Christmas in July promotion, for a client. That same client gave me my entry into the jewelry business in New York City by sticking his neck out to refer me. (Maybe he thought I was in the Santa suit?)

And while I use the words client and customer, I’m not a big fan of those terms. Our clients are our friends and an extension of our family.

While some would say the industry and world has changed since we were kids, I beg to differ. We love our customers and we get up every morning to make sure we give them our best. I can’t count the number of times I’ve woken up at 3am thinking about an event or month end promotion for one of my clients.

As my husband and I embark on the journey of parenthood for the first time, I hope that I can pass along just a small piece of what I’ve learned about relationships. In business, and all of life, you get out of relationships exactly what you put into them. That’s why we work late nights, stand in as extras and dress up as Santa.

Our daughter will be ready for her first commercial, who wants first dibs?