Merry Christmas and Happy Holidays!
2018 is coming to an end, but as an ad agency we’re still on that last little push for all of our partners! In the retail and advertising world, Christmas is the pinnacle of several weeks of work that for many of our clients represents a large share of annual sales. It’s stressful, exciting and can fill anyone with anxiety all at the same time! And just when you think you can’t take any more you get a moment to look around and reflect and think about how awesome this is.
1.) We are surrounded by people that we love and care about every day at work; 2.) We have client and partner relationships that go back years and we don’t let a little holiday friction get us down or deviate from our goal, and finally 3.) Both BLM and our retailers do this for everyone out there shopping for the perfect gifts to put under the tree for their families and friends. So yeah, we may not be out shopping and we may not be getting caught up on rest and family time yet, but it’s pretty awesome because we’re a part of making something special for everyone from our partners to their families and the families that they help find the perfect gifts.
Advertising and retail are a part of the holiday season, it’s part of who we are. I think Bottom Line has always done a good job of balancing our workload and giving back to the communities we are in. As a growing agency with more staff this year, we continued to add to that tradition as I saw participation in food, toy and other charity drives, Meals on Wheels, Big Brothers and Big Sisters and generally reaching out to help those less fortunate to enjoy the holiday season.
With all that said, I couldn’t be prouder of everyone at Bottom Line! You all make this an amazing place to work. I couldn’t be more excited for our partners! Thank you for letting us represent you and be a part of your businesses and lives. And I couldn’t be more excited for what 2019 will bring for all of us.
So, as we wind down the holiday season everyone please make sure you take some time to enjoy the people in your life – your families, friends and pets! At the end of the day they are the ones that put a smile on our face and warm our hearts. There’s just something special about this time of year to reflect on what we have and how lucky we are.
Merry Christmas, Happy Holidays and Happy New Year!